Increase Website Sales With These Three Easy Power Tricks

Would you be surprised to know there are many quick and easy changes you can make to any sales page to dramatically increase website sales by as much as 15.92%?

Obviously, the first prime requirement is a compelling story. Nothing comes closer to pull your reader into the sales pitch. But you can also bring forward many other elements to enhance and reinforce your message.

For example, social proof, in the form of testimonials from satisfied customers, is particularly powerful, because it reassures a prospective buyer that others have faced the same dilemma to buy or not to buy and been delighted they went ahead.

But simply collecting testimonials and placing them in a single block will waste much of the value a glowing testimonial can provide.

So, if you want to increase website sales as much as possible, try to weave the testimonials seamlessly into the copy writing narrative, so they reinforce and add authority to the points you are making.

Another simple, yet highly effective technique is to use a larger than average "Buy" button. Ideally this should be colored orange, because tests have shown this to be the most effective color, and can increase website sales by as much as 11.25%.

And, you can go even further by incorporating suitable graphics around the "Buy" button, and so evoke in the buyer's mind the satisfaction they will enjoy, once the product has solved their problem. This can actually lift the improvement in results by up to a very healthy 13.86%.

When selling on line, it is a legal requirement that the buyer is entitled to request a refund. And, by making a virtue of this, you can not only remove any doubts in your prospect's mind, but also increase conversions by up to 15.92%.

So make your guarantee really stand out by placing a red border around it. Perhaps include a "Satisfaction Guaranteed" seal and add your signature, as well. It's worth taking the trouble, because doing all this will add greatly to your authority and can increase website sales by as much as 15. 92%.

If you want to experience the joy of owning a business that sells, no matter what market conditions are, then visit http://www.CopywritingSecretWeapon.com. Paul Hooper-Kelly is the secret weapon top internet marketers call on to achieve conversion rates as high as 12.5%. That's because Paul blends his many decades of face-to-face selling experience with breakthrough copy writing and marketing secrets to really add the magic to your marketing. http://www.CopywritingSecretWeapon.com

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If your sales page isn't sucking in cash like a Shop Vac in a bank vault - then here's the answer